How to Make Southern Style Spaghetti

A process analysis explains in step-by-step fashion how something works or how something is done or made. In this process analysis, I will be explaining how to make my favorite dish I would like to call it, â€Å"Southern Style Spaghetti. † This is my how-to-essay. Getting Started Making Southern Style Spaghetti is just as simple as making your traditional spaghetti with a twist. First thing you need are your ingredients which are: 2lbs. spaghetti noodles 2 lbs. ground beef or turkey 5 lbs. rumettes 1lb. of peeled shrimp 1lb sausage links 2 onions(chopped) 1 green pepper(chopped) 1lb cheddar cheese 2 cups of milk ? cup chopped parsley 4-6 qt. boiling water 64oz. spaghetti sauce Bring 4qrts. of water to a boil. Add 5lbs. of drumettes to boiling water. Boil chicken for 20-25mins. or until chicken is partially tender. / put aside. In a separate pot bring 2 cups of water to a boil, add shrimp and boil for 10-15mins. / put aside. Brown 2lbs. of ground beef or turkey. / put aside.Bo il your noodles for 5-7 mins. or until it reaches it desired texture. Drain water and rinse your noodles. / put aside. Cut your uncooked sausage into dices or desired shape. ( I prefer half-circle shapes) In a big bowl, mix all of your meats together. / put aside. Then in a large deep stew pot, mix your noodles and spaghetti sauce and bring to a boil. Add your bowl of meats, reduce heat to a simmer. Add your 2 chopped onions, chopped green peppers, parsley, and 2 cups of milk and stir for 2 minutes.Cover and let simmer for 20-25mins. stirring occasionally. Remove from heat then sprinkle top with the desired amount of cheese, cover and let stand for 10mins. serve and enjoy. Makes 10-15 servings. For Baked Southern Style Spaghetti, follow the same instructions, but you should preheat oven to 375 degrees. Use a large deep dish pan to pour everything into. (mix all ingredients together before pouring into pan. ) Cover with foil, place on center rack and bake on 375 degrees for 30-35 min s.Remove foil from pan then continue to bake for an additional 15-20mins, or until cheese browns. Remove from oven and let stand 10mins, and then serve. When making your Southern Style Spaghetti, you may omit or add more meat depending on your taste. You may also add more vegetables. Remember to reduce your heat when simmering to avoid scorching at the bottom of your pot. I suggest serving your spaghetti with garlic bread and salad. If the directions are followed correctly, you’re in for a great treat. This is delicious, guaranteed.

Leading & Managing People †Expatriate Essay

Multinational firms throughout the world are increasingly concerned about hiring, developing and retaining managers with international experience and global perspectives† quoted by Briscoe and Schuler in 2004. This report will be focusing on variety of issues relating to Human Resource implications which faced by the expatriate working in MNC located in Malaysia as well as Malaysian working in overseas. The extraction will be from the most recent newspaper, journal and articles relating to the following topics in human resource management. 1) Expatriate Failure and the Selection policy 2) Training and development for cross-cultural 3) Performance appraisal for expatriate The expatriation was subjugated by professionals sent by their employers to foreign subsidiaries or headquarters. 3. 0 KEY ISSUES AND ANALYSIS 3. 1 Expatriate Failure and the Selection policy Expatriate facade many new challenges both in the workplace and the community. For instance, culture shock differences in work-related norms, isolation, homesick, housing, schooling, language, customs, cost of living and coping with his/her spouse’s problems of adapting to new environment. According to Stone(2008), research indicates that a manager’s inability to adapt or their partner’s inability to adapt is the major cause of expatriate failure. Harvey(1983) cited the consequence include premature return from a foreign posting and high resignation rates, with expatriates leaving their company at about twice the rate of domestic managements. Tung (1987) expounded the three main reasons contributing to the failure of expatriates in US MNC is as follows:- * the inability of the manager’s spouse to adjust to a different physical or cultural environment; * the manager’s inability to adapt to a different physical or cultural environment; * other family-related problems. One study by International Orientation Resources, an HRM consulting firm, found that 60 percent of expatriate failures occur due to these three reasons too(Solomon,1994). Besides the above mentioned reasons, include inappropriate selection practices, inadequate preparation and training as well as the stresses associated with expatriation which identified by New Zealand research (Enderwick and Hodgson, 1993). Another critical reason is the cross-cultural communications can be a struggle for the international manager. Gestures, facial expressions, behaviour and words can have different meanings and connotations. China, Korea and Japanese have high-context cultures where considerable importance is given to non-verbal and situational cues. In contrast, Australia, Canada, the US and Britain have low-context cultures where what is said is what it meant(Stone,2008). In contrast, some Malaysians who work aboard feel that the grass is greener on the other side. In Appendix A, this article highlighted the reasons why some Malaysian prefer to remain overseas. Due to higher paid, to widen their horizons, the prestige of working in a foreign company and the quality of life is unbeatable. The expatriate is unable to adapt in the foreign environment due to lack of cultural skills. According to HRM consulting firm, this is because the expatriate selection process at many organisations is essentially flawed (Solomon, 2000). Expatriates failed because these three focal reasons which mentioned by Tung that have not been part of the selection process. The underlying message was that the family is the basic unit of expatriation, not the individual. The MNC needs to look into this matter seriously in order to reduce expatriate failure. 3. 2 Training and development for cross-cultural Many companies including MNC have been ignored on providing training for employees whether local or global organisations. MNC recruits expatriate based on technical competence and past job performance as the key selection criteria and assumed the expatriate is able to adapt in the country where he was posted. MNC should not take them for granted. They should be pre-prepared by providing orientation, training on the cultural, language and living skill in the host country. Shown in Appendix D, expatriate reports interviewed an expatriate working in Nanchang, China on how significant was the culture shock he experienced when he moved abroad? He replied that quite significant and hard to adapt to the Chinese food and people spitting on the streets. Certainly, at the initial stage every expatriate will face cultural shock difference which may lead to miscommunication, misunderstanding and misinterpretation. Then directly he will be unproductive, inefficiency and faces expatriate failure. The MNC has to recruit a new manager to replace him which will be time consuming and have to repeat the process of selection and hiring. The MNC requires the expatriate to train the local employees in the host-country by transferring his knowledge and skills to them so that they are able to be independent and step into the positions/responsibilities within the shortest possible time. The article in Appendix B highlighted Malaysia government will review the education system to produce talent needed for an advanced nation and also perks to lure home highly skilled Malaysians (brain drain) and retain global talent to develop a quality workforce. Even our government recognise the essential of education/training to develop our highly skilled employees that are not only vital to the companies but also making the nation into globally competitive and transforming it as the high-income economy for instance Singapore, HK and Shanghai. 3. Performance appraisal for expatriate Stone (2008) cited that performance appraisal is a matter of serious concern for many expatriates. This is because performance appraisal is often handled badly. Companies fail to take into account the added complexities that come with international appraisals. Key issues involving performance expectations, performance measures and who will be responsible for the conduct of the appraisals are left vague or undecided. Worse, some head office managers ignore the international appraisal and do not incorporate it into the career development process. The end result is that expatriates perceive the appraisal process as unfair and as a source of never-ending frustration. Groeschi (2003) quotes that a number of comparative international and cross-cultural management research projects have concluded that HRM is influenced by culture. He also highlighted the same HRM policy is likely to be attributed quite different meanings by different cultural groups for instance performance appraisal. An organisation’s performance appraisal systems are an important element of its control systems, which is a central component of organisation architecture (see Figure 1 as below). In many international companies, the thorny issue is how best to evaluate the performance of expatriate managers (Hill, 2009). During the appraisal evaluation for the expatriate, there are two groups who evaluate the performance of expatriate managers. They are host-nation manager and home-office managers whom are subject to bias. The host-nation managers may be biased by their own cultural frame of reference and expectations. On the other hand, home-country mangers’ appraisals may be biased by distance and by their own lack of experience working abroad. Home-office managers often not aware of what is going on in a foreign operation and they tend to rely on hard data in evaluating an expatriate’s performance, such as the productivity, revenues, profitability or market share which reflect factors outside the expatriate’s control. Due to such biases, many expatriate managers believe that headquarters management evaluates them unfairly and does not fully appreciate the value of their skills and experience. It also one of the reasons many of them believe a foreign posting does not benefit their careers (Hill, 2009). 4. 0 RECOMMENDATION 4. 1 Expatriate Failure and the Selection policy Managing a MNC provides a diversity of challenges which the crucial one will be how the parent-company will recruit potential expatriate to manage their off-shore operations affiliates/subsidiaries. Selection of the expatriate must be right at the first time although time and resources consuming in reviewing and evaluating all the potential candidates follow by filtering them. The expatriate should not be selected based on technical competence and past job performance as the key selection criteria. Expatriate failure in many cases is the result of a lack of personal adjustment rather than a lack of technical skills. Harvey (1997) cited furthermore, research shows that in many companies expatriate selection is often haphazard and irrational. Organisations need to understand that in choosing expatriates, they should take into account differences in the business, social and cultural environment in the specific country and the impact on the potential expatriate, spouse and dependants (Stone, 2008). Stone’s (1991) study found that both local managers and expatriate managers perceive the essential selection criteria as the expatriate’s ability to adapt and the adaptability of the partner and family. 4. Training and management development for cross-cultural According to Hill (2009), superior performance requires not only strategy must also be supported by the right organisation architecture. Strategy is implemented through organisation. In Figure 1, people are the linchpin of a firm’s organisation architecture. For a firm to outperform its rivals in the global marketplace, it must have the right people in the right postings. Those people must be trained appropriately so they have the skill sets required to perform their jobs effectively and so they behave in a manner that is congruent with the desired culture of the firm. The following trainings are recommended for MNCs’ expatriates:- * Cross-Culture Training prior to departure The purpose of this training allows individuals to more rapidly adjust to the new culture before departing to host-country, and therefore, to be more effective in their new roles (Black and Mendenhall, 1990). It has been widely recognised for more than 20 years that the partners and children of expatriates play an important role in contributing to the success of expatriate assignments (Fukuda and Chu, 1994; Rahim, 1983) Cultural, Language and Practical(Living Skill) trainings * These trainings are helping to control and reduce expatriate failures. There is no question that comprehensive cultural training can have many benefits for MNCs. For starters, it can help orient and develop expatriates to better communicate, understand, and work effectively with people from different cultural, religious, and ethnic backgrounds. Comprehending and valuing cultural differences can al so help expatriates in the effective management of multi-cultural teams. Understanding global markets, customers, suppliers, and competitors is another indirect benefit. Pragmatically, cultural training can have a positive impact on combating very expensive expatriate failure (Luthans, 2002). Their spouse adaption problem, it is important that the spouse and the whole family to be included in this training * Language training usually conducted in host-country’s language. When the expatriate willing to communicate in the host-country language(even not fluent), can help build rapport with local employees and improve the manager’s effectiveness. * Benefit of practical training in helping the expatriate manager and family ease themselves into daily life in the host country. The expatriate community group can be a great source of support and information sharing in helping the expatriate’s family adapt to a foreign culture. 4. 3 Performance appraisal for expatriate To overcome the expatriate’s frustration and problems, the HR manager needs to ensure that the following key issues are clarified before the expatriate begins an overseas assignment:- * What are the organisation’s performance expectations? * What criteria and standards will be used to measure performance? * Who will conduct the evaluation – a local manager, a head office manager or both? * What will be the frequency of the appraisals? What consideration will be given to local environmental influence? (for example, volatility of foreign exchange rate fluctuations, availability of skilled labour, political instability, corruption and so on) * Is the appraisal positively incorporated into the career development process? * Are head office managers cognisant of the local business environment? * Are there any cultural influences that may distort the measurement of the expatriate’s performance? In order to overcome the biases of the two groups who evaluate the expatriate managers’ performance, it is recommended to implement 360-degree feedback.

Nurse Prospective of the Sea Inside

Palliative care is the advanced care of patients who are terminally ill and are closer at their lives’ end. Symptom management, pain management, and the provision of social, spiritual and psychological support are carefully given by the practitioner, or by the one who is giving care to the sick person. Palliative care achieves to meet the goal of giving the best quality of life that they can give to the patient and to the patient’s family. Palliative care aims to impart to the patients that dying is a normal process that people undergo once in their lives. Practitioner offers support to patients to be able to live actively until the time of their death. And they aim to provide a system that will help the family cope during the patients’ illness and in their bereavement (â€Å"Palliative Care Explained â€Å"). The Sea Inside in a Nurse’s perspective The movie talks about the life of a quadriplegic. The main character Mr. Ramon Sampedro was a ship mechanic in his younger days. After the tragedy Ramon became bedridden because he restrains himself from being imprisoned by a wheelchair; he believed that being imprisoned by a wheelchair will be just imprisoning him with the scraps of his past. He was a man who had his own perspective and depicted life as his own, and that he had the right to end his life. He, Ramon Sampedro, was the only Spaniard who had requested for Euthanasia (Blaser, Jan. 5, 2005). Among the people who have taken care of Ramon was Manuela his sister-in-law, his father, his older brother Jose, and Gene. His legal counsel Julia gave him sympathy, she listened to Ramon’s sentiments and Ramon listened to her sentiments as well. This is because they share the same perspective that they wanted to â€Å"die with dignity.† The movie provided a general assessment of Palliative care. Each of Ramon’s family members gave justification to the concepts of Palliative care in general. Although there were some concepts of palliative care that were not given justification because Ramon doesn’t have his own nurse to do the Nursing care plan. Nursing care plan includes assessment; subjective and objective, nursing diagnosis, planning, interventions and evaluation. In Ramon’s case, assessment should have been done regularly. Subjective data includes information directly from the patient’s feelings while objective datas are those measured and observed by the physicians. After initial assesment, a problem list should be made consisting possible reasons that affects the patient’s well being qlike family problems, medical diagnosis and many others. Diagnosis comes when the collected datas relates to a certain illness or disease. In planning of interventions to be used, the preparation should be specific, attainable, measureable, realistic and time-bound. Intervension are the methods to be used in order to meet the goals in planning. It includes what medications to be applied, possible surgeries, etc. Every intervension has a rationale like why a nursing action should be done and what is its basis. And lastly, evaluation are written reports about the improvement of patient or the contrary. In evaluation it is stated whether the goals in planing is met, partially met, or not met (By Jane Urie). As shown in the movie, Ramon didn’t want to be loved because he believes that a person undergoing his illness would be creating misery to the person that loves him. This implies that Ramon is having psychological and emotional distress and should have been assessed by a physician to be able to bring him back to life. However, in Julia’s case it was shown that she had undergone observations and treatments when she developed a disease called Cadasil due to her series of strokes, therefore palliative care was well addressed. Pain control for instance was well established in the movie because there was a scene when Ramon was given tranquilizer to stabilize him. Although there was an error in giving him the medication, because if the medication was given by a nurse the nurse should have only given him an exact dosage of the tranquilizer, just one tablet not three. As a nurse exact dosage or amount of medicine should only be given to a patient to prevent overdose and complications. The conflict of the story is about the ethical and moral issues of Euthanasia. Today, euthanasia has been legalized. It was being applied in cases of hopelessness in the recovery of the patient. â€Å"Eu† means good and â€Å"thanator† means death, euthanasia therefore means good death or mercy killing. There are different classifications euthanasia: voluntary, non-voluntary, involuntary, assisted, euthanasia by action, and euthanasia by omission. In voluntary, the patient was the one who requested his death. In non-voluntary, the person who has been killed made no request and gave no consent. In involuntary, the patientmade an expressed wish to the contrary. Assisted Euthanasia is perform with the assistance of the physician or the relatives of the patient. Euthanasia by action makes use of lethal injection while euthanasia by omission is the process wherein the patient is no longer being provided with his needs like food, water, medication, etc. The reasons why it is being practiced are to diminish unbearable pain, the right to commit suicide, and the belief that people should not be forced to stay alive (â€Å"Voluntary Euthanasia † Apr 18, 1996). Ramon wanted to die. He said â€Å"Well, I want to die because I feel that a life in this condition has no dignity.† In the case of Ramon, who is quadriplegic, refusing to live shows that he was experiencing fatigue, depression, anxiety, and Dyspnea (maybe due yo lack of ventillation). Ramon believed that dying is an unevitable part of a man’s life and it is just normal to die. Due to his own beliefs Ramon passed a petition about legalizing suicide or the right to die. A paraplegic priest visited him to discourage his intention of suicide. His brother, Jose, also agrees with the priest and the church’s belief that suicide is immoral, that only God has the right to decide whether an individual should live or die. They believe that God has His reasons and purpose why a person still lives. It was Him wo gave you life, so it is also his decision to take it back. Thereof, this situation talks about morality (â€Å"The Sea Inside,†). As for the health providers, it also brings a great controversy whether to practice   Euthanasia or not. Health providers were trained to cure not to kill. And assisting a suicide contradicts the profession with the duty of â€Å"do no harm†. From the movie itself, cultural considerations and individual considerations was well established. There was a clear observation that the people around Ramon did not want to consider his attempt of killing himself. Ramon as an individual had also been given consideration; although his beliefs of death was unjust they still did not oppose to him because they considered his own perceptions and did not want to oppress his rights as an individual. For a nurse, I would consider his beliefs because it was his right but I would not help him accomplish his death. The tragic part of the story is that his family was well oriented and they have accepted that death is coming to Ramon. There was a scene in the movie wherein his father said â€Å"what’s worse having your son die on you, is the fact that he wanted to†. It only shows that he had accepted the death of his child but he had not accepted the fact that his son wanted to die. Ramon’s family had actually given him quality care and unconditional love. Although these were really not enough especially in the case of Ramon. From a nurse’s point of view, the care that the family could have been improved if there is a plan of care that was established. Ramon had supposedly had a life that is worth living. His family loved him and took care of him, he had a book published, two women were linked to him and the sympathy of the nation was on him but he refused all these and exchanged it to death. He had exchanged all the beautiful things he had in life because he justified his life as his. For years Ramon had actually internalized that death is in his hands and that he had the right to end his life. Generally speaking, Ramon had actually lived a life that is not worth living because he restraints himself from having so. As a nurse, I could have implied to Ramon that his life is worth living and that he need not to worry that he will be a big burden to his family and to the people he loved while he is living. It is not a nurse’s job to kill but rather to nurture. References Blaser, A. (Jan. 5, 2005). Bizzaro Breathing Lessons [Electronic Version] from http://www.ragged-edge-mag.com/reviews/blaserseainside.html. By Jane Urie, B., MRPharmS, Helen Fielding, MSc, MRPharmS, Dorothy McArthur, MSc, MRPharmS, Moira Kinnear, MSc, MRPharmS, Steve Hudson, MPharm, FRPharmS, and Marie Fallon, MD, FRCP. Palliative care [Electronic Version] from http://www.pjonline.com/Editorial/20001021/special_feature/palliative_care_603-614.html. Palliative Care Explained [Electronic Version] from http://www.ncpc.org.uk/palliative_care.html. The Sea Inside [Electronic Version] from http://www.boxofficeprophets.com/tickermaster/listing.cfm?TMID=1556. Voluntary Euthanasia (Apr 18, 1996).            

The Buyer Utility Map Essay Example | Topics and Well Written Essays - 250 words

The Buyer Utility Map - Essay Example Wal-Mart has focused on improving the purchase experience by enabling its customers to get access to its products online. They can access product information at their comfort locations using mobile application. Moreover, customers can purchase from Wal-Mart stores online. It saves time and money for the customers. Delivery of commodities especially fresh farm produce services makes shopping simple and convenient. Customers will always consider the price of commodities and compare it with competing business irrespective of their economic status. The company intends to diversify customer convenience by increasing the number of retail branches and associates to enable customers purchase merchandise in their communities without incurring extra travelling expenditures. The price of its commodities is sensitive to people of all lifestyles and income levels. Through low-cost competitiveness, the company aims to remain the price leader to maintain its value-conscious

Action Planning Assignment Example | Topics and Well Written Essays - 500 words

Action Planning - Assignment Example However, there is a specific mechanism of approaching each action to reach the desired goals. The inclusion of actions will interfere with customer service, retention and acquisition. However, it is advisable for human resource managers to establish a social network with more colleges to discuss on similar ideas and generate remedies that do not drag the success of an entity. The process of action planning is very sensitive in the operation of an organisation where the human resource shall compare and contrast the effect of taking certain action as discussed in the goals realised in the study which are going to enhance our business growth below (Kumar 2011, p. 20). The process of enhancing, an action in an organisation to influence any goal of the entity the human resource will cater for several questions, for instance, what is the cost of expenditure. Do we have the right person to recruit? In addition, is it the right time to initiate the action? In the case of improving the staff body, it involves regulating g of the personnel working within a certain period in an entity that is mostly done through head count to ensure that the correct role is being done for the right cost. Critically, the human resource should come up with procedures of prospecting managers who fit the activities run by an entity and high quality interviews for the staff to get the right people. However, in the performance of these activities the human resource will be in a position to reach these goals. However, these actions cannot be enhanced and made by an individual, but it will need a mentor to provide advice to the HR office (Caruth, Caruth, and Pane 2009, p.30). The goal deserves attention in increasing the customers tally and calls for a distinct customer service that stands as the differentiating factor with other organisations trading on the same commodity.

Market research and market evaluation Essay Example | Topics and Well Written Essays - 3500 words

Market research and market evaluation - Essay Example Kotler defines marketing research as "the systematic design, collection, analysis and reporting of data relevant to a specific marketing situation facing an organization" (Philip Kotler). It has a wide coverage which includes market potential and market share studies, assessments of customers' satisfaction and purchase behavior, studies of pricing, product, distribution and promotional activities (Philip Kotler). Another book defines marketing research as "a structured approach to getting information about marketing problems and opportunities, for use in making marketing decision" (Frederick Russ). It can be traced to the emergence of the affluent consumers after the World War II wherein marketers sought to convert this new purchasing power into sales therefore the necessity to know what the consumers want and need (Frederick Russ). "The marketing Research process has four steps: defining the problem and research objectives, developing the research plan, implementing the research plan and interpreting the report findings" (Philip Kotler). "Various methods of market research are used to find out information about markets, target markets and their needs, competitors, market trends, customer satisfaction with products and services, etc. Businesses can learn a great deal about customers, their needs, how to meet those needs and how the business is doing to meet those needs. Businesses need not to be experts at methods of research either" (Authenticity Consulting, LLC.) Data Collection can be from primary and from secondary sources. Primary Data Collection includes observation, survey and experiment which can be done personally or impersonally such as through mail or phone (Philip Kotler). Secondary data collection usually includes commercial data sources and online databases and ineternet data sources (Philip Kotler). Quantitative and Qualitative Methods Market research can be either quantitative or qualitative. While quantitative methods are designed to assess, predict and estimate buyer attitudes and behaviors (Power Decisions Group), qualitative marketing research provides the crucial information for the decision-makers and used in exploring new areas or deepen understanding of some market issues (Suite101.de). Quantitative market research can be online, phone,in-person, mail and intercept central location testing (CLT). "The online methods provides a fast implementation especially for complex measurement constructions, the phone provides the top-of-mind brand awareness and first reaction attitudes, the in-person has the hybrid quantitative and qualitative and provides depth in probing attitudes and beliefs by skilled interviewer, the mail allows time for respondent to think about complicated issues without pressure or interviewer influence and the CLT is for both the quantitative questions and for choice exercises in mock stores, and for physical product examiniation and concept testing "(Power Decisions Group). There are at least five considered basic methods of market research. They include surveys, focus groups, personal interview, observation and field trials (AllBusiness.com). Among these, the qualitative ones are focus group an in-depth interviews. Focus Groups

Government power and individual safety Essay Example | Topics and Well Written Essays - 1000 words

Government power and individual safety - Essay Example Any person should expect a semblance of safety also in his/her home and community. This means that the government will have the power to enforce laws and regulations that prevent people from trespassing in and damaging other people’s private property, for example. The government uses the police to catch criminals violating individual safety. At the same time, there should be a legislative component that tries suspects of these crimes. For example, if someone kills a person, this act gross violates individual safety. The government must then use its police and court system to ensure that the violated right of safety will be promoted and that justice will be served. The promotion of individual safety, however, should not undermine national safety. National safety refers to overall wellbeing of the people or of a large group of people. For instance, it can refer to protecting the life of a city. Terrorism directly impacts and kills numerous of lives and the government has once pr ioritized the protection of national safety over that of individual safety. Individual safety is important, but when national safety is paramount, the latter can be given emphasis by the government. A society without a governing authority will have no social order, and hence, no enjoyment of social liberties. The government needs power to have the â€Å"authority to set and enforce limits on individual freedom to maintain social order† for without social order, individual liberties will be meaningless (Bond and Smith, 2010, 114). Without a governing authority, any person can directly infringe on the personal freedoms of others. Criminals will fear no punishment, since there is no government. Crime rates will soar. People will no longer respect contracts and agreements. There will be no peace and social order. Chaos will reign. It is through a legitimate governing authority that social order will be implemented and individual liberties will have realization. This essay shows t hat the government should have enough power to secure individual safety, but not to the extent of sacrificing national safety, and that a society without a governing authority will have no social order, and hence, no enjoyment of social liberties. The government should promote individual safety and protect the rights of the individual, but national safety often is more important than individual safety. Finally, a legitimate governing authority provides social order will be implemented, where individual liberties will have realization and protection. Political Ideology: Individual and Social Progress or for Power and Influence over Society Political ideology refers to the set of beliefs of â€Å"what the government should do† (Bessette and Pitney, 2011, 252), as well as to the cultural, economic, social, and political beliefs of the majority of society. It means that it

Organ donation Essay Example | Topics and Well Written Essays - 250 words - 1

Organ donation - Essay Example The practice could also become socially destabilizing in that consideration of money to be gained by a person’s family after their death might encourage the altruistic person to refuse lifesaving or preserving medical treatment. With the growth of medical technology such as organ transplants [and donations] other ethical questions have evolved. Some revolve around the medical necessities involved in gleaning organs from a person who may be brain dead but not dead by technical definition. According to â€Å"...current laws it is generally necessary for these [certain] organs to be removed from a heart-beating donor† (Caplan and Coelho 27). Also, recent discussions regarding expanding â€Å"fundamental changes in the permissible limits of organ procurement† (Caplan and Coehlo 30) reinforce a Frankenstein image that does not sit well with many potential donors. Some religions, such as Shinto, also frown on organ donation for the very specific reason that the body of the deceased person must remain in tact upon cremation. No amount of medical rationalizing is likely to change long standing religious

Global Environmental Change Assignment Example | Topics and Well Written Essays - 250 words

Global Environmental Change - Assignment Example hauls it to a centralized facility where workers or a machinery separate the wastes for recycling may found in understanding the characteristics and application of the 2nd Law of Thermodynamics, also known as the entropy law. What is Entropy? Requadt defines to Entropy as the amount of energy that cannot be converted into mechanical work. (Requadt, 2010). The term entropy is a measure of the degree to which energy has lost the capacity to perform useful work. Energy quality: According to the first energy law, energy can neither be created nor destroyed, one might think there will always be enough energy. Yet when you fill a cars tank with gasoline and drive around something is lost. If it isnt energy, then, what is it? The second law of energy, also known as the second law of thermodynamics provides the answer to this question. Energy varies in its quality or ability to do useful work. For useful work to occur energy must move or flow from a level of high-quality (more concentrated) energy to a level of lower-quality (less concentrated) energy like manifestation of the Second Law can be stated quite simply: Heat always flows spontaneously from hot (high-quality energy) to cold (low-quality energy). Heat energy will not flow from a cooler to a warmer body. It would be foolish to try to warm our hands on a block of ice although there is considerable heat in the ice. If we compare the heat of ice with the heat of liquid hydrogen, ice would appear to be very hot, indeed. It would be easy to build a machine that runs on the heat differential between the cold block of ice and the much colder liquid hydrogen. However, since the heat in the ice is at a much lower level than the heat in our body, heat cannot flow from the ice to our hands. We cannot warm our hands by immersing them in ice. We have always known this fact. Now we know why we cannot warm our hand by touching a block of ice. Any time work of any kind is done some energy is lost. In every mechanical

Tempering Justice With Mercy Essay Example | Topics and Well Written Essays - 5000 words

Tempering Justice With Mercy - Essay Example When arguing on the basis of proportionality of punishment, people tend to question the effect of mercy on justice, whether mercy makes victims receive more punishment in legal the system than they deserve or that people receive less punishment than they deserve. This is because when mercy is considered in the process of delivering justice, it would either lead to a sentence being either lower than deserving of a victim or make a victim get lesser sentence than a crime deserves. This dilemma has made many question the appropriateness of fusing justice with mercy and thus tempering justice with mercy. Whiles some reason that mercy is necessary in ensuring that people receive the most proportionate form of punishment due to the nature and circumstances surrounding their crime, there are others who have said that mercy often make people take less than they deserve for their crime and thus serve as an indictment on the legal system. In this paper, the issue of tempering justice with mercy is given a very critical and well researched overview. This is because it is commonly thought that if judges in criminal cases are obliged to do justice, justice must always be allowed to prevail without any disruptions with mercy. In the same manner, prosecutors and parole boards are expected to exercise discretion with maximum justice.

Teaching Micro-skills of Listening Research Paper

Teaching Micro-skills of Listening - Research Paper Example While Attention Theories support the use of â€Å"consciousness-raising activities to increase learners’ awareness of grammatical structures† conversation theories associated with Communicative Language Teaching â€Å"stress the importance of second language listening since it is not possible to participate in a conversation and take advantage of conversational feedback without understanding what your partner is saying† (Horwitz, 2008, p. 67). It is thus evident that sufficient exposure to the target language is an essential prerequisite for developing any micro-skills of listening. In an EFL classroom listening plays a dominant role and as such the ESL teachers have a pivotal responsibility in choosing the most appropriate activities and listening comprehension passages that cater best to the language needs of the learners. The second language teacher needs to take into account the background knowledge of the learner on a particular topic and familiarize the con tent of the listening comprehension through effective previewing. Similarly, the use of advance organizers â€Å"to help integrate new information into the student’s pre-existing knowledge† also is significant (Horwitz, 2008, p. 68).  Ã‚   Once the listening comprehension text (oral or written) is offered to the learners with ample meaning support the learners need to recall the ideas they are able to remember and for this, the teacher can make use of recall questions to elicit responses from the students. These listening comprehension questions should be both engaging and appropriate. Similarly, inference questions can also be made use of in order to assess whether the students have understood the oral or written text correctly. Intonation (rising and falling of the tone of voice) is another aspect that is related to effective listening skills.  

Introduction Building Service Essay Example for Free

Introduction Building Service Essay Building service is one of the important parts for a building because it will make a building to function well. Building service is responsible for the design, installation, and operation and monitoring of the mechanical, electrical and public health systems required for the safe, comfortable and environmentally friendly operation of modern buildings. Modern technology of building service can make a building to become more safety or more comfortable. While building developers are increasingly being asked to analyze and improve building security, developing technologies assisting engineers in the pursuit of safe working environments couldnt have better timing. Hence, innovation of new building service is important so that the level of safety and comfortable can be increases. Building services influence the architecture of a building and play a significant role on the sustainability and energy demand of a building. Within building services engineering, new roles are emerging, for example in the areas of renewable energy, sustainability, low carbon technologies and energy management. With buildings accounting for around 50% of all carbon emissions, building services engineers play a significant role in combating climate change. As such, a typical building services engineer has a wide-ranging career path. Communication lines, telephones and IT networks (ICT) also make an important role in building service, and the modern technology for the ICT is fiber optics that makes use of fiber optics than normal internet cable, hence this can hugely increases the speed of internet because fibers are used instead of metal wires because signals travel along them with less loss and are also immune to electromagnetic interference. Fibers are also used for illumination, and are wrapped in bundles so they can be used to carry images, thus allowing viewing in tight spaces. Due to the environment change in society, the comfort level and safety in nowadays on a building is still not enough to completely cover up. This assignment is talk about the modern technology of building service, that important of innovation of technology of building service can be made our living style in a building to be easier.

Strategy For Sustainable Construction 2008

Strategy For Sustainable Construction 2008 According to OGC Guide (2003), sustainability includes environmental, social and economic factors, and construction affects all three areas. HM Treasury launched a three-year Sustainability Action Plan in June 2000 which sets out how the government client would take forward the sustainable development agenda through better procurement of new works, maintenance and refurbishment. The Strategy for Sustainable Construction aims to achieve sustainable construction through procurement, good design, innovate the construction process, continuous professional development of people, better regulation, climate change mitigation, climate change adaptation; reduce per capita consumption of water, enhancement of biodiversity, reduction of construction waste to landfill and using materials having least environmental and social impact. (HMG, 2008) According to Glover (2008), the following points should be taken into account while drafting construction contracts Identify the client and principal contractor; Identify who is responsible for complying with the regulations and drafting and updating the SWMP; Decisions in relation to sustainability provisions; Identify the different types of waste that will be produced in the course of the project and describe what waste management action will be taken; Identify who is responsible for removing the waste Construction Projects and contracts are already subject to certain sustainability provisions like clause 4.18 of the FIDIC Red Book entitled Protection of the Environment. Similarly, clause 16 of the JCT 2007 form states that the provider will assist the employer and the other project participants in exploring ways in which the environmental performance and sustainability of the Tasks might be improved and environmental impact reduced, for instance, selection of materials and adoption of construction techniques which result in reductions in waste. The wording of Clause 16 of the JCT 2007 form is similar to paragraph 56 of JCT Framework Agreement Guide. The government has introduced a number of legislative provisions like Site Waste Management Plans Regulations 2008, Energy Performance of Buildings Regulations 2008, Housing and Regeneration Act 2008, Landfill Tax and Code for Sustainable Homes 2008. (Glover, 2008) Having identified sustainability as a key issue, the JCT conducted preliminary discussions with senior industry figures. As a result of those discussions, the JCT launched a consultation, to deal with sustainability in construction contracts and ultimately the issue of how sustainability should be addressed in JCT contracts. The findings of the consultation were published in a guidance notes called Building a sustainable future together. It revealed that detailed requirements should be contained in the project specification rather than in the contract. The guidance notes also sought to address the feeling amongst participants that guidance was needed for tackling sustainability in contractual documentation. (Law-Now, 2009) The incorporation of suitable provisions in guidance notes or clauses in construction contracts offers the clients to incentivise to improve sustainability. Areas for possible inclusion under the heading of sustainability, are: sustainability targets, desired levels of energy, and water use; targets for waste minimisation and recycling; requirements for use of materials that come from sustainable sources; targets for health and safety of the workforce on site; targets for training and appropriate skills levels; requirements for use of up-to-date integrated supply chain methods including improved logistics and use of logistics plans; and targets for improved working conditions for staff both on and off site. Considerations on the transport side, both for bringing staff on site and bringing materials to the site will also be important to the overall carbon footprint of the project. (JCT Consultation Paper, 2008) Sustainability Objectives have to be reflected in the employers requirements and carried through into contract drafting. There are already a number of existing contractual provisions in many standard form contracts which can be tailored to address sustainability, for example, clause 2.15 of JCT 2005 Design and Build regarding Changes of law. A mechanism similar to liquidated and ascertained damages can be an effective means of ensuring delivery of sustainable requirements. Use of clear objectives and deliverables linked to a compensation mechanism is the key to delivering sustainable development through contract drafting. (Douglas and Oats, 2008) The principal purpose of Revision 2 is to recognise the increasing importance of sustainability and to provide a flexible framework. The sole alteration has been the insertion of the new Seventh and Eighth Recitals (Framework Agreement and Supplemental Provisions). Entries are provided against the references to them in Part 1 of the Contract Particulars. The default position for each Supplemental Provision is that it applies unless otherwise stated. (JCT Guide, 2009) The sustainability wording encourages the contractor to suggest economically viable changes to the works, which might result in environmental benefits to the works and requires the contractors to provide the employer with information on the environmental impact of the materials they select and use. (Law-Now, 2009) JCT SBC 05 has fall-back provision regarding sustainable development, which is according to clause 2.1 which deals in compliance with the contract documents, the construction phase plan and the statutory requirements. The key to sustainable construction is that the sustainability provisions are incorporated in the design and specification. In sustainability terms (as with any contract), there are two questions that need to be asked which are, what is the loss and what are the ordinary standards applicable when asked to incorporate sustainability provisions. (Glover, 2008) Under the Society of Construction Law Delay and Disruption Protocol, it is possible to build sustainability provisions into the definition of practical completion i.e. a project is not complete unless certain sustainability standards have been achieved. The contractor might require the addition of a new relevant event under clause 2.29 of the JCT Standard Building Contract to account for the risks of such provisions. Clause 2.29.12 already deals with the risks of a change in the law i.e. the introduction of new environmental regulatory provisions. The client and the contractor have to decide who carries the risk for increase in prices of commodities for sustainable construction. (Glover, 2008) According to Glover (2008), the collateral warranty in terms of sustainability can be stated as The consultant warrants and undertakes to the employer that it has and will continue to use reasonable skill and care that it shall endeavour at all times to specify for use materials from the BRE Green Guide to Specification. To conclude, the JCT seems to be deciding between Aspirational clauses and specific obligations. The key to incorporating sustainability provisions into your contract lies with getting your specification right. When it comes to enforcing that specification, there are two options. Firstly, monitor the performance of the contractor through the use of Key Performance Indicators, which must of course be agreed in advance. Secondly, make sure that the achievement of practical completion is linked to the achievement of the sustainable goals you want incorporated into your project. (Glover, 2008) 2. According to NEC3 clause 10.1, the Employer, the contractor, the project manager and the supervisor shall act as stated in the contract and in the spirit of mutual trust and co-operation. This is similar to JCT 05, Schedule 8 (Eighth Recital) paragraph 1, which states that the parties shall work with each other and with other project team members in a co-operative and collaborative manner, in good faith and in spirit of trust and respect. In the NEC3, when Option C, D, E F are used, Clause 20.3 states that the contractor advises the project manager on the practical implications of the design of the works and on subcontracting arrangements. Clause 20.4 states that the contractor prepares forecasts of the total defined cost for the whole of the works in consultation with the project manager and submits them to the project manager. According to NEC3 clause 25.1, the contractor cooperates with others in obtaining and providing information which they need in connection with the works. According to NEC3 clause 40.3, the contractor and the supervisor each notifies the other of each of his tests and inspections before it starts and afterwards notifies the other of its result. These clauses illustrate the collaborative working environment. (Telford, 2008) JCT SBC 05 contains an express undertaking to comply with the statutory requirements and Construction Phase Plan in clause 2.1 which covers Health and Safety legislation. According to clauses 3.23 and 3.24, the contract also makes provision with respect to the CDM Regulations and a CDM Co-ordinator as well as a Principal Contractor is appointed by the Employer. The Part 2 of the CDM Regulations sets out the duties of clients, designers and contractors. According to JCT 05 Schedule 8 (Eighth Recital) paragraph 2, the parties will endeavour to establish and maintain a culture and working environment in which health and safety is of paramount concern. This supplement provision adds an obligation to comply with non-statutory HSE and HSC codes. (JCT Guide, 2009) This is similar to NEC3 clause 27.4, the contractor act in accordance with the health and safety requirements stated in the works information. It is necessary to include in the contract any particular requirements which the employer has and are in parallel with statutory requirements. These requirements may include such matters as the safety regulations of the factory, a health and safety plan for the whole site, submission of safety policies and which party is responsible for maintaining areas used by several contractors in a safe condition. (Telford, 2008) Also, clause 91.3 of NEC3 deals with the termination of the contractor in substantially breaking a health and Safety Regulation. For further reading on Health and Safety issues, there is a guide on Health and Safety in the Achieving Excellence suite which identifies how client decisions and activities impact on health and safety. (OGC, 2003) According to NEC3 clause 16.1, the contractor and the project manager give an early warning by notifying the other as soon as either becomes aware of any matter which could increase the total of prices or impair the performance of the works. Also, the intention of clause 16.3 in NEC3, regarding risk reduction meeting is to take action or make decisions which avoid or mitigate the effects of identified risks on cost, quality and time which helps in saving cost. The concept of Contractors share is used in Option C D of NEC3. The purpose of the Contractors share is to encourage effective management control of the final Price of Work Done to Date relative to the target i.e. for saving cost and value improvements. (Telford, 2008) The clause 63.10 of NEC3 deals with the reduction of price if the effect of the compensation event is to reduce the total defined cost. Similarly, the intention of clause 63.11 is to encourage the contractor to apply value engineering principles to the works inf ormation and save cost and improve value. (Telford, 2008) This is similar to JCT 05 supplement provision Schedule 8 paragraph 3, according to which, the contractor is encouraged to propose changes to designs and specifications for the works and to the programme that may benefit the employer in the form of reduction of cost of the works. It is during the pre construction phase that most value improvements are derived by value engineering exercises. Further opportunities for value engineering exercise arise in context of variations where cost saving can be done. (JCT Guide, 2009) For further reading, there is a guide on Whole-life costing and cost management in Achieving Excellence Procurement Guide suite which provides advice on producing whole-life cost models and explains what needs to be done to keep costs under control at key stages in the project. (OGC, 2003) Sustainability Development is development that meets the needs of the present without compromising the ability of future generations to meet their own needs. (Glover, 2008) According to JCT 05 supplement provision Schedule 8 paragraph 4, the contractor is encouraged to suggest economically viable amendments to the works which may result in an improvement in environmental performance in the carrying out of the works and the contractor shall provide all such information that the employer requests regarding the environmental impact. According to clause 2.3 and clause 2.9, the JCT has taken an active role in establishing the importance of proper information being available on the environmental impact of materials and goods selected by the Contractor. (JCT Guide, 2009) Also, JCT SBC 05 has fall-back provisions regarding sustainable development, which is according to clause 2.1; the contractor shall carry and complete the Works in a proper and workmanlike manner and in compliance with the contract documents, the construction phase plan and the statutory requirements. This is similar to NEC3 Option X2 regarding Changes in the Law. Any legislation or regulation by the government regarding sustainable development can be incorporated in the NEC3 through this clause. As well as Option Z can be used in NEC3 to incorporate sustainable construction in the contract by adding additional conditions to the contract. Performance can be measured by Standard Key Performance Indicators, Post-project implementation reviews and Client performance surveys. The Improving Performance: project evaluation guide as well as benchmarking can be used to measure performance throughout the life of the project. (OGC, 2003) According to NEC3 Option X20, the contractor reports to the project manager his performance against each of the Key Performance Indicator (KPI) stated in the Incentive Schedule and if the target is not achieved then the contractor submits a proposal to the project manager for improving his performance. If the target is achieved or improved then the contractor is paid the amount stated in the Incentive Schedule. Also, the employer may add a Key Performance Indicator and associated payment to the Incentive Schedule. (NEC3, 2008) This is similar to JCT 05 supplement provision Schedule 8 paragraph 5, according to which, the employer shall monitor and assess the contractors performance by reference to any performance indicators stated in the contract particulars and where the employer considers that the target may not be met, he may inform the contractor who shall submit his proposals for improving his performance. Another feature of NEC3 Option X17 is that, if a defect included in the defects certificate shows low performance with respect to a performance level stated in the contract data, the contractor pays the amount of low performance damages stated in the contract data. The performance of the contractor is certified by the supervisor following a specified performance test to be carried out between completion and defects date. (Telford, 2008) In JCT 05, according to Section 108 of the Housing Grants, Construction and Regeneration Act (HGCRA) 1996, a construction contract should enable a party to give notice at any time of his intention to refer a dispute to adjudication. If a dispute arises, the parties should consider whether to allow a reasonable period for negotiation before recourse to adjudication or other external means of resolving the dispute. (JCT Guide, 2009) This is similar to NEC3 which has also incorporated HGCRA 1996 in Option Y (UK) 2. According to NEC3 clause 13.7, a notification which this contract requires is communicated separately from other communications. In NEC3, Dispute Resolution is dealt using two options namely Option W1 which is used in international contracts outside UK and Option W2 which incorporates HGCR Act 1996 and is used in UK. According to NEC3, Option W1, disputes are notified and referred to the Adjudicator in accordance with the Adjudication Table. While in case of Option W2, a party may refer a dispute to the Adjudicator at any time. According to clause W2.3, a party gives a notice of adjudication to the other party with a brief description of the dispute. Within seven days of a party giving notice of adjudication he refers the dispute to the Adjudicator, provides information and send a copy of the information to the other party. If the subcontract allows, the contractor may refer the subcontract dispute to the Adjudicator at the same time. The Adjudicator may review and revise any action or inaction of the Project Manager or Supervisor, take the initiative in ascertaining the facts, instruct a party to provide furt her information or instruct a Party to take other action. The Adjudicator decides the dispute and notifies his decision and his reasons within twenty eight days. If a party is dissatisfied by the decision of the Adjudicator, he may notify the other party within four weeks that he intends to refer it to the tribunal. The tribunal has the power to reconsider any decision of the Adjudicator. The parties can settle the dispute through arbitration as well. (NEC3, 2008) According to JCT 05 clause 9, the parties can settle the dispute in four ways i.e. through mediation by using a third party to assist the negotiation process(Clause 9.1),refer disputes to Adjudication (Clause 9.2) and the procedure is similar to NEC3, refer disputes to arbitration (Clause 9.3 to 9.8) and litigation (Article 9). According to JCT 05 supplement provision Schedule 8 paragraph 6, each party shall promptly notify the other of any matter that appears likely to give rise to a dispute or difference. The senior executives nominated in the contract particulars shall meet as soon as practicable for direct, good faith negotiations to resolve the matter. In the case of the sixth Supplemental Provision (Notification and negotiation), there is a further entry for nominated employees. (JCT Guide, 2009) Word Count: 2862 References: Issaka Ndekugri and Michael Rycroft, 2009, the JCT 05 Standard Building Contract: Law and Administration JCT Consultation Paper, 2008, Sustainability JCT 05 Standard Building Contract Guide, 2009 JCT (2009), Standard Building Contract with Quantities 2005 Jeremy Glover, 2008, Sustainable Development in the Construction Industry, Retrieved from: http://www.fenwick-elliott.co.uk/files/Sustainable%20Development%20in%20the%20Construction%20Industry.pdf (Accessed on 25th January, 2010) Law-Now, 2009, Construction industry body embeds sustainability in its standard form contracts, Retrieved from Blackboard NEC3 (2008), Engineering and Construction Contract 2005 Simon Oats and Tom Douglas, 2008, Sustainability Contracts Strategy for Sustainable Construction, 2008, retrieved from: http://www.strategicforum.org.uk/pdf/1381-Report.pdf (Accessed on 25th January, 2010) Sustainable construction, Retrieved from: http://www.berr.gov.uk/whatwedo/sectors/construction/sustainability/page13691.html (Accessed on 25th January, 2010) Thomas Telford, 2008, NEC3 Engineering and Construction Contract 2005 Guidance Notes

How Strong Is Your Faith Religion Essay

How Strong Is Your Faith Religion Essay Biblical character Job placed much faith in his lord. He kept his faith despite some of the harshest of circumstances. Job had immense resources that provided for him and his family until Satan challenged God to a test of Jobs faith. It was then that great tragedy befell Job and his family. Further testing his faith, God disfigured Jobs face by giving him welts. Through this entire calamity, Jobs faith grew even stronger, proving Satan wrong. God then replaced Jobs health, job, land, and even provided with him a better wife. Confused, Job wondered why he experienced such a dramatic rollercoaster of life. Job asked God why did this all happen?, and God replied: à ¢Ã¢â€š ¬Ã‚ ¦Because Im God. Thats was all the answer he needed. God can easily take back everything that he created at any time, which causes man to fear God. People of the purest faith realize this and repay God with a lifetime of homage and servitude. This is usually the key behind all religions were theres a God. For example, in the Hindu faith they have a God in which goes by the name of Shiva, believed to be the restorer and destroyer of worlds, which gives Shiva the persona of being one of the most temperamental gods of any faith. Shiva has the power to destroy the world on a simple whim. To prove his power, Shiva once cut his own sons head and replaced it with an Elephants head. Once there was a story of a man whom desired power more than anything in the world. He had to obtain sacred weapons from Craig Peitz How strong is your faith? Page3 which were created by Shiva. Through deep meditation that went on till he clouded the heavens that eventually angered Shiva. Shiva then challenged the man to a battle, in which he was easily conquered. Shiva was still impressed by the will and determination of this man, so Shiva ended providing him with the weapons that he desired so much. Shiva requires the type of faith that is strong enough that man would even challenge God himself, which would make him the ideal Hindu. Religion is a part of everyones life; throughout history, in art, in music, and especially in literature. Its something that could even be traced back to mans earliest presence in this world. Some peoples faith extends further than others, but does this really matter? When comparing the stories of Job and Jonah, faith seems to no make a difference to God. Job being someone who had strong, pure, and unfaltering faith, and on the other hand, Jonah had such faltering faith. Yet Job was punished when God tested his faith, and at the same time Jonah just fled from God, and yet he was forgiven. Faith seems not to really matter to God in the long run. Between these stories it seems that the good man ends up getting screwed in the end, while the bad guy seems to be rewarded. With that being said, does one man who truly worships God and pure end up weighing more in the eyes of God than an apathetic Hindu? Man having the need to believe that there is something out there that might superior to him with some type of explanation for our presence on this world. God having such an unimaginable popularity to mankind makes him necessary to mankind, definitely having lasted this long. We want to believe and find something that proves there is something more than just a void when its all over. Subconsciously, we even realize there actually was no God, and no afterlife, there would be no consequences, and the basic goodness within man would come to a fault which would take away from us maintaining the little order we have, and would promote chaos all around. Craig Peitz How strong is your faith? Page4 The amazing part of our world is that everyone has unique gifts, skills, and abilities. One man may end up as smart as Albert Einstein with a body like the Hulk, and his brother would have the mind of the Rain-Man and the body of Moby Dick. God seems to rewards us in a variety of ways. Some of us are blessed spiritually, some physically, some mentally, when some are all rounded. Rewards could be proportional to faith. A man with wealth may be a strong believer, while a man with nothing may be a blasphemer. But there might be no connection between the amount of faith you have and how youre rewarded. This would make it much easier to believe, when some of the wealthiest people out there are usually sinful or have their hands something that is. People who believe might not be any better off than people who dont believe. But theres a question that still remains; is religion actually good or bad? In Moby Dick, questions of faith, reward, and reason, floats about subliminally in the lives and fates of all the players. The Pulpit: At my first glimpse of the pulpit, it had not escaped me that however convenient for a ship, these joints in the present instance seemed unnecessary. For I was not prepared to see Father Mapple after gaining the height, slowly turn around, and stooping over the pulpit, deliberately drag up the ladder step by step, till the whole was deposited within, leaving him impregnable in his little Quebec. Things like isolation, and alienation could end up being the result of strong faith. This causes you to be set apart from the crowd, making you an outcast. Father Mapple being one of the truest believers in this novel Craig Peitz How strong is your faith? Page5 sets himself up at a distant, higher, and more protected place. Mapple believes he is a direct messenger from God. In this chapter The Pulpit is built unlike any other. According to Mapples specifications, it was extremely tall with a long rope ladder leading to his platform; this setup was very similar to boarding a vessel. Once Mapple withdrawals the ladder, he goes to an isolated world of his own, taking him away from the city where hes an extremely popular whale man. He feels to have such a necessity of going away to an isolated island away from the real world so then he can communicate with God. Being on a nearly empty, isolated ship seems to be all thats left of his religion. This can be taken to mean that while Mapple is alone on his vessel and silence is surrounding him, he must climb up the simple ladder toward heaven in order to escape the land of the sinners so he can communicate Gods word. He then pulls up the ladder to prevent any distractions, visitors, or invaders. Usu ally a real vessel would be set off to sea, which spiritually Mapple has to do. He then stands up high, looking down on the congregation, he feels he is superior. He has a painting at the foot of the Pulpit of this ship fighting off a colossal storm, and through the clouds is an Angel that is creating light to guide the lonely vessel home. The vessel in the painting is also the same as the vessel represented by the Pulpit and Mapple is at the Helm. Now at the top of the Pulpit is a podium where Mapple reads his bible. His bible in which guides his ship through the storms of evil. Now the resemblance of all this is that religion represents this lonely vessel, which must break through these storms of evil before the world can be holy, and Mapple is the only crewmember on this vessel, who represents mankind. Religion is being a lonely vessel, and man stays alone on this vessel. The tale from Coleridge, The Rime of the Ancient Mariner further expresses this solitude. The mariner, who was a man that was cursed to walk the earth, telling his tale to those that he felt were fit. Craig Peitz How strong is your faith? Page6 Rhyme of the Ancient Mariner: I pass, like night, from land to land; I have strange power of speech the moment that his face I see I know the man that must hear me; to him my tale I teach It was tale of a seaman whose crew had encountered some grilling times during their voyage. They discovered salvation in a special Albatross that helped guide their path with swift wind to clear their passage. Once they were out in the clear, they witnessed that there blessed creature was killed by the mariner. In an instant the situation deteriorated and all two-hundred crew members suddenly dropped dead, with the mariner left all alone in the freezing, stormy weather. Once repented, the vessel was guided by all the ghosts of his crew members to an old hermit who sent him on a solitary quest. The quest he was sent on was for him to spend the rest of his life traveling the world, while telling his tale to all he felt fit. This could very well be Elijahs predicament in (Moby-Dick), someone who appears to be an old insane bum that wont stop trailing Ishmael and Queequeg. It all started when the Pequods papers were signed and that moment Ishmael and Queequeg have in effect signed their souls away. He moved on talking of a prophecy concerning Ahabs fate. Ishmael saw him as a senile fool, but Elijah has a purpose, he is a prophet. He brought about a sense of pessimism before the journey ever started. He was much like the Ancient Mariner in that he was damned to eternity of prophecy and warning. This is a warning that concerns a mistake which will lie ahead on their hunt. To the mariner, the Albatross is hunted despite the fact that it was their salvation sent by god. Elijah might be warning the deaf Ishmael that Moby Dick is actually the Albatross that was sent from god. In any case, Elijahs fate was sealed Craig Peitz How strong is your faith? Page7 forcing him into a life of solitude. He definitely is a true believer, a prophet, and perhaps even some incarnation of God. Once again someones faith leads them to solitude. Elijahs life may just be the ending to Jonahs story. After Jonah repented he was forgiven and reborn as a prophet. As a prophet or even a direct servant of god, his journey will end up being a solitary one; he will have to fend for himself much like Elijah was. Everyone seems to look upon Elijah with suspicion and ridicule, but this comes with the territory. Although Jonahs story never really ended, his fate was still written in stone, and Elijahs life is that fate. Faith destines him to live a life of solitude. Just like Elijah and Jonah, Ishmael is also left to a fate of spreading his tales to those he felt fit. He is the mariner, in which his voyage killed the albatross and he ended up paying the full price left alone in an empty ocean with nothing but a coffin as a life buoy. In all likeliness, God did not allow Ishmael to just shake it off and move on. This tragedy will end up consuming him for the rest of his life, and this cycle will never end because there will always be another Ishmael and his Pequods. Starbuck on the other hand, is one of the most faithful Christians on the Pequod. He is actually the voice of reason out of the whole crew and always maintains his faith while the majority of the crew ends up disregarding it. Like so many others, his religious faith ends up leading him to solitude. Now in The Quarter-deck, Ahab actually describes his experiences with Moby Dick and then announces the goal of his mission, and the entire crew becomes truly excited in which they all end up going along on his insane quest. Through all of this, Starbuck ended up being the only crew member to realize that Ahab had actually changed and became obsessive after this incident. Craig Peitz How strong is your faith? Page8 The Quarter-deck: Vengeance on a dumb brute! cried Starbuck, that simply smote thee from blindest instinct! Madness! To be enraged with a dumb thing, Captain Ahab, seems blasphemous. Even from the beginning, Starbucks faith isolated him from the rest, he could have easily decided to follow the crew, but that would falter his faith. He realizes he is completely different from the rest of the crew. He refused to drink sinfully with the rest, due to the crazed and absurd quest of Ahab. Ishmael described the whole crew as being detestable, but Starbuck is actually the ideal man; maybe even Gods blueprint. Now this is quite a difference. Yet the only factor that separates Starbuck from the whole crew is his faith, but his beliefs end up isolating him from the crew. His faith is truly pure but eventually in ends up faltering. He soon realizes that Ahabs obsession has been growing with each passing day and eventually it will kill them all. At point Ahab actually threatens Starbucks life with a musket over a difference of opinions. Starbuck ends up obtaining the musket and is forced to make a decision between his faith and justice. Starbuck being a man of faith knew that no matter the outcome, it will always end up being Gods will. A difference of faiths caused Queequeg to be alienated from the crew. Queequeg was a prince who came from the island of Kokovoko. Over time he developed an interest with Christianity and later ended up finding himself onboard an English whaling vessel. Although he did attempt to be assimilated into Christian society, but he eventually lost interest and ended up returning back to his own faith. The only thing truly learned were just the skills of whaling. Felling like Christianity had actually made him less than pure he decided not return to his Island to claim his throne. Even though he was greatly respected by the crew, they isolated him for his unique Craig Peitz How strong is your faith? Page9 faith and culture. During Queequegs Ramadan, he was in a deep meditation didnt move for a full day while worshipping his God. Ishmael had never seen anyone do anything like this before, so to get Queequegs attention he tried his hardest to knock down the door. Ishmael- The Ramadan: I then went on, beginning with the rise and progress of the primitive religions and coming down to the various religions of the present time, during which time I labored to show Queequeg that all these Lents, Ramadans, and prolonged ham-squattings in cold, cheerless rooms were stark nonsense; bad for the health; useless for the soul; opposed, in short, to the obvious laws of Hygiene and common sense. I told him, too, that he being in other things such as an extremely sensible and sagacious savage, it pained me, very badly pained me, to see him now so deplorably foolish about this ridiculous Ramadan of his. Ishmael being the fool tries his hardest to cover it by mocking Queequegs god. He questions what kind of savage religion would require your loyalty and discipline. In comparison to other faiths Ishmaels negative reaction indicates the lack of respect Christianity has for their God. Now Queequeg is definitely not the inferior one in this case. It seems that Ishmaels faith may be so weak and insecure that he feels he must convert and condemn every savage he sees. Even though he says that Christianity has progressed, it seems he may very Craig Peitz How strong is your faith? Page10 well may be using a different dictionary than the rest of the world. Unless progressed actually means to be declined to such an extent that a faithful Christian and a prophet are considered freaks and are shunned and isolated from the world. Ishmaels prayers to Yojo showed that he himself believes that Quequegs faith is inferior to his. Ishmael and Queequeg underwent a pagan ritual, smoking to the doll, in order to confirm their marriage. Ishmael -A Bosom Friend: I was a good Christian; born and bred in the bosom of the infallible Presbyterian Church. How then could I unite with this wild idolater in worshipping his piece of wood? But what is worship? , thought I. Do you suppose now, Ishmael, that the magnanimous God of heaven and earth- pagans and all included-can be possibly be jealous of an insignificant bit of black wood? Impossible! Ishmael is in denial and doesnt realize it. He has troubles excepting that the Christians God and Queequegs God are the same being but in different forms. His faith is not strong enough to see the idol as nothing more than just a piece of wood. This is exactly where the relationship starts to have problems. Ishmael feels church is infallible and lacks any solid proof. He feels this was due to it being forced and installed into him his whole life. On the other hand, Queequeg has spent ample amount of time worshipping his God to where he truly believes. Ishmael being so close-minded, he refuses to accept that Queequegs faith as anything Craig Peitz How strong is your faith? Page11 more than inferior, therefore making him more isolated from Ishmael than a normal from what Christian standards of friendship are. In other words, Queequegs faith makes Ishmael see him more as a pet than a friend. Queequeg is much like the character that goes by the name of John the savage from Huxleys Brave New World. John was raised away from new civilization, therefore he the opportunity to have his own opinions, ideas, and ideals. Now on the other hand, everybody that lives in this new society were brain washed from when they were children in order to fit into their assigned classes. Just like Ishmael and the Christians, they were raised believed that everything that they thought they knew was infallible. They believed in their somas, a drug, as a means to escape from their reality, while John knows that the somas were only just a diversion. They believed that the Feelies, a form of entertainment, was the only form of art, while john knew that was wrong for a fact. He was well aware of literature, poetry, and Shakespeare. John was very open-minded because he wasnt like everyone else, a brainwashed conformist. So do you think if Ishmael would have become more open if he wasnt raised by the church? Queequeg was discriminated against by everyone, because of his faith when he first boarded the ship. There is one criterion for working aboard the Pequod, it was that you were a Christian. It didnt matter if you were a Killer, thieve, or even an overall scum. All types were welcome with open arms as long as you were Christian. On the other hand, Queequeg must prove himself to everyone before he can work with them. It took a very dramatic experience for Queequeg in order to prove his worth to the crew. This all occurred when a foolish man who ridiculed Queequeg was knocked overboard due to a loose post that knocked him into the ocean. Queequeg immediately dove into the icy water without any hesitation at all in order to save this man, and he succeeded. Since his beliefs differed from the others, he was required prove himself to his shipmates even though it wasnt necessary for others, Christians, to do so. Unfortunately Queequegs faith separated him from Craig Peitz How strong is your faith? Page12 his shipmates. In a way it seems Christianity really screwed Queequeg over. He was completely rejected by the others, even though his interests in Christianity lead him to leave his people. He was driven away from Christianity from all the corruption that came with it. Since his purity was tainted by Christianity, it made him unworthy to be able to return home and claim his throne. So far the strong faith that was in the lives of these mentioned believers has not yet been a positive factor in their lives. We have Job who endured a humiliating test by the God he loved. Then theres Mapple who felt that in order to communicate with God he had to be isolated upon a pulpit. Then we have Elijah, the mariner, who preach the word of God to everyone he saw even though they deemed him a humbug. Now we cant forget about Queequeg who was discriminated against by everyone, even his own tribe, just because he was involved in two faiths. These stories make it seem like there is no advantage to having any faith at all. In fact, in the long run no matter whom they were and how strong their faith was, the entire crew ended up having the same fate: a watery death. All except for Ishmael, who was supposedly left to live his life as prophet spreading the word of God? The only affect religion seemed to actually have on these lives, was nothing more than pain and isolation. No one wa s rewarded nor did they receive any advantages just for loving God. In which seemed to have the opposite effect for the non-believers, they had a clear advantage to not having any religion at all. A life spent without religion is a life spent with leisure. The second mate of the Pequod was Stubb, and he was the complete opposite of Starbuck. Starbuck started this voyage to earn a living, in which Stubb just joined for the thrill of the hunt. Through this entire voyage, Stubb really enjoyed himself. His days are now worried free. His supper is one example of his impertinence and carefree attitude. He and the black cook, Craig Peitz How strong is your faith? Page13 Fleece, have a conversation that leads to questions about death. Stubb asks Fleece where he plans on going after his death, and Fleece just subtly points up. Which was quite funny since Stubb didnt understand this so he told Fleece that we definitely dont need a corpse just hanging from their masthead. Stubb -Stubbs Supper: You said up there, didnt you? And now look at yourself, and see where your tongs are pointing. But, perhaps you expect to get into heaven crawling through the lubbers hole, cook; but, no, no , cook, you dont get there, except you go the regular way, round by the rigging. Its a ticklish business, but must be done, or else its no go. None of us are in heaven yet. He might have some belief in heaven, but its definitely in a very distant corner of his mind. He lives his life without worry of heaven at least until the last possible moment. He thinks faith is nothing but useless, hes a non-believer. He asks Fleece how he intends to get into heaven since it seems the effort is more trouble than it is actually worth. On the other hand, the regular way in Stubbs mind involves a Starbuck-type loyalty, which he doesnt want to give. When he says none of us are in heaven yet he is basically saying: why bother? There is no proof and no live person can be sure that heaven even exists until they die. Therefore, his life is full of enjoyment having no religion, and yet he shares the same fate of Gods blueprint. Starbuck doesnt consider or Craig Peitz How strong is your faith? Page14 fear death at all, and this is how he lives without any worries, superstitions. One example Ishmael give for Stubbs lack of religion and faith, is his pipe. It was described as a part of his face, he thought of it to be some kind of disinfectant that would protect him from Gods wrath. Ishmael doesnt want to believe that there will be no consequences for your decisions in life. Yet some having no religious conviction at all easily lives his life freely, unlike most other Christians. I feel we all have the opportunity to make our own Blue Prints of life regardless of our beliefs and or faith. The only things that all humans have in common is suffering, which brings us together, but yet we all are destined to the fate of death some just sooner than others. These two monolithic figures from literary history lived two very similar lives despite their differences in faith and styles of coping. Both were beset by great tragedy, and endured in their own was. Perhaps there is something to be said of the captains demise when compared to Jobs perseverance, but a faith in something greater is what bound them together.

F. Scott Fitzgeralds The Great Gatsby :: essays research papers

The Value of Jay Gatsby Jay Gatsby, who is one of the main characters of the Great Gatsby, is a man with a mysterious background and an unknown personality. He doesn't mention too much about his past except certain fabricated highlights of his life which were designed to impress others. The strange and humorous thing is that he carries articles of evidence that back up most of his lies to prove that he isn't lying. Gatsby is also the kind of man that is used to getting what he wants no matter what the consequences are, causing him to be a very determined man that once has an idea in his mind won't let it go until he accomplishes it. The things that Jay Gatsby values the most is money, to impress others and gain acceptance and most of all, having things his own way. In a manner, these are some of the characteristics of the American Dream and what people strive for when they come to America. Gatsby is a man that is out to impress others and he tries dearly to gain acceptance from others but he is not always successful at this. This is clearly shown when he hosts these immense parties that he creates to impress others but to mostly lure in Daisy so that he can meet her again and finally show off his social status to her. But before this could happen, Nick, Gatsby's new neighbor and cousin of Daisy, meets Nick. As they began to talk, Gatsby starts to discuss portions of his past to Nick and he seems the need to shows proof to back up his claims. For example when Nick was with Gatsby in his car heading toward New York, Gatsby boasts how he had gone to Oxford University and how he had been promoted to major and was given a momento from Montenegro. What was odd was that he had evidence to back up both of these claims. From his pocket he pulled out 'a souvenir of Oxford days. It was taken in Trinity Quad…'; 'It was a photograph of a half a dozen men in blazers loafing in an archway through which were visible a host of spires.'; (71) And then again he reached into his pocket and pulled out his war momento,'To my astonishment the thing had an authentic look.'; (71) showing that he was obviously trying to impress t Nick and prove himself correct so that he could fit in and look like a man with a normal past. F. Scott Fitzgerald's The Great Gatsby :: essays research papers The Value of Jay Gatsby Jay Gatsby, who is one of the main characters of the Great Gatsby, is a man with a mysterious background and an unknown personality. He doesn't mention too much about his past except certain fabricated highlights of his life which were designed to impress others. The strange and humorous thing is that he carries articles of evidence that back up most of his lies to prove that he isn't lying. Gatsby is also the kind of man that is used to getting what he wants no matter what the consequences are, causing him to be a very determined man that once has an idea in his mind won't let it go until he accomplishes it. The things that Jay Gatsby values the most is money, to impress others and gain acceptance and most of all, having things his own way. In a manner, these are some of the characteristics of the American Dream and what people strive for when they come to America. Gatsby is a man that is out to impress others and he tries dearly to gain acceptance from others but he is not always successful at this. This is clearly shown when he hosts these immense parties that he creates to impress others but to mostly lure in Daisy so that he can meet her again and finally show off his social status to her. But before this could happen, Nick, Gatsby's new neighbor and cousin of Daisy, meets Nick. As they began to talk, Gatsby starts to discuss portions of his past to Nick and he seems the need to shows proof to back up his claims. For example when Nick was with Gatsby in his car heading toward New York, Gatsby boasts how he had gone to Oxford University and how he had been promoted to major and was given a momento from Montenegro. What was odd was that he had evidence to back up both of these claims. From his pocket he pulled out 'a souvenir of Oxford days. It was taken in Trinity Quad…'; 'It was a photograph of a half a dozen men in blazers loafing in an archway through which were visible a host of spires.'; (71) And then again he reached into his pocket and pulled out his war momento,'To my astonishment the thing had an authentic look.'; (71) showing that he was obviously trying to impress t Nick and prove himself correct so that he could fit in and look like a man with a normal past.

Morality in O’Brien’s Going After Cacciato Essay -- Going After Caccia

Morality in O’Brien’s Going After Cacciato  Ã‚  Ã‚  Ã‚  Ã‚        Ã‚  Ã‚   Going After Cacciato, by Tim O'Brien, is a book that presents many problems in understanding. Simply trying to figure out what is real and what is fantasy and where they combine can be quite a strain on the reader. Yet even more clouded and ambiguous are the larger moral questions raised in this book. There are many so-called "war crimes" or atrocities in this book, ranging from killing a water buffalo to fragging the commanding officer. Yet they are dealt with in an almost offhanded way. They seem to become simply the moral landscape upon which a greater drama is played-- i.e. the drama of running away from war, seeking peace in Paris. This journey after Cacciato turns into a morality play, the road Westward metaphor. As Dennis Vannatta explains, "The desire to flee may have begun as a reaction to fear, but by the time the squad has reached Paris, Paul has nurtured and cultivated it until it has become a political, moral, and philosophical statement" (245). But what abo ut the atrocities going on all the time? How could they be ignored in the face of this larger drama? As Milton J. Bates puts it, although Going After Cacciato is "not atrocity-based in the manner of much Vietnam War autobiography and fiction, [it does] record incidents in which Vietnamese civilians are beaten or killed and have their livestock and homes destroyed" (270). This book has an almost offhanded-like way of dealing with these My Lai-like atrocities. Why? What's going on here? Well, one thing that one must take into consideration is the author's aim. As quoted by Timothy J. Lomperis at a conference, O'Brien has said, "'For me, the purpose of writing fiction is to explore moral quandaries. The... ...ving dreamed a marvelous dream, I urge you to step boldly into it, to join your dream and to live it" (O'Brien 284). Thoughts lead to actions. But dreaming is also doing. The act of imagination can sometimes have more power than any technological weapon. It is imaginations that stop wars. It is art fulfilling its role in society. It is art that brings the moral issues. It is art that makes us human.    Works Cited Bates, Milton J. "Tim O'Brien's Myth of Courage." Modern Fiction Studies 33.2 (Summer 1987): 263-279. Lomperis, Timothy J. "Down the Slippery Slope: Tensions Between Fact and Fiction." Interpretive Critique. O'Brien, Tim. Going After Cacciato. New York: Dell, 1978. Vannatta, Dennis. "Theme and Structure in Tim O'Brien's Going After Cacciato." Modern Fiction Studies 28.2 (Summer 1982): 242-246.                  

Market Segmentation of Coca Cola

Business communications In this assignment I will be talking about the types of information used in Tesco. A I will start by defining information. Information is defined as the knowledge of specific events or situations that have been gathered or received by communication, intelligence or news. The first type of information I will talk about is verbal. Verbal communication is part of the day to day activities of Tesco. VERBAL: verbal communication entails the face to face expression of views and ideas or sometimes across the telephone.In Tesco verbal information is obtained from both managers and employees as they both work together and need to be aware of certain pieces of information that are related to either their business or job role as a whole. An example of verbal information is a store manager giving instruction to a grocery staff as to how to arrange promotion stocks on the shelves. This is a practical example of verbal information because the staff initially did not know ho w to go about the arrangement but he obtained it from the face to face interaction with the store manager.Verbal information is internal because it is obtained from employees and other staff inside the business. In Tesco verbal information is used to invite support for activities because the support must come from the employees in the business. For example, if Tesco need more staff for their night shift, they speak to couple of staff who work in the day to seek for their help. The purpose of verbal information is to elaborate more on key issues which are vital to the business because for example, issues like getting staff to do overtime needs to be verbal as the company is trying to persuade staff to do extra work for them.WRITTEN: Written communication involves any type of interaction that makes use of the written word. It is one of the two main types of communication, along with oral or spoken communication. Written communication is very common in Tesco, so it is will be the inter est of the business for managers to develop effective written communication skills. Some of the various forms of written communication that are used internally for business operations include memos, reports, bulletins, job descriptions, employee manuals, and electronic mail. Written information also sometimes the form of diagrams, graphs and charts.For example Tesco always gives out pay slips to employees every month which contains their monthly salary and other deductions. This is written information which gives both managers and employees in Tesco the gist about how much they were paid. Written information can be said to be an internal source of information in Tesco because the Human Resource department comes out with written internal job vacancies as well as the job description to get interested applicants. Tesco uses written information for the purpose of informing the management and the staff about future developments.For example if they want to expand, they will write to worke rs and tell them what they expect from them to help the business expansion. ON SCREEN: This is where information may be produced on-screen. This can be seen in multimedia TVs and CD-ROM’s that combine text, graphics, animation, audio and video. Tesco uses on screen information during induction of new recruits into the business. The new recruits watch video of how to use equipment such as flat tops, cages etc. as well as to stay safe in case of fire outbreak etc. also the information used by the Checkout Assistants in Tesco are also on screen . n screen information used by Tesco is internal because the on screen information used by the Checkout Assistants are provided by the Price Integrity department to inform the workers about current prices of stock and the video they show in the induction is also acted and recorded by the Tesco employees. The purpose of the on screen information is to invite support for activities because Tesco have set their own standards in the business and through onscreen information; they are able to show it to other people who are not aware of these standards in relation to price, health and safety etc.MULTIMEDIA: multimedia means multiple forms of media. Media can be text, graphics, video, data etc. Tesco always do their advertisement on the Television and also in the newspaper and that is a form of multimedia information. This type of information is external because the Tesco advertisement ids designed and presented by someone who is not part of the organisation. The purpose of using multimedia information is to communicate sales promotions. Tesco uses variety of information to communicate their sales promotion to customers.For example they place information about their Groceries, food and other products on offer in the newspaper or on the television to target a lot of customers. WEB BASED: web based are basically information found on a website. Tesco as a business have a business website to supplement the stores they have. C ustomers can also buy products and services from the website. The web based information is internal because it is a provided database by the company. The purpose of Tesco web base information is to update knowledge of their own market such as the performance of the business in recent and previous years.Also in the case of recruiting staff, Tesco upload the person specification and job description of the related vacancy on their website so that applicants can update themselves with the information on the website before applying. Task 2 Businesses use different kinds of information for their day to day activities. The information they use gives them a lot of merit as it contributes to effective communication and the smooth running of the business. In this part of the assignment I will analyse the different types of information used by Tesco and the reason why they use such information as well as their related drawbacks.Verbal In Tesco, verbal information is via the mouth. It includes managers and employees conversing with each other. In other words it also entails a telephone conversation between Customer Service staff and customers who wants to make an enquiry or at times customers who want to locate certain products at the shop floor. Tesco uses verbal information because it is from a reliable sourcing which from either the management or the employees and hence they can rely on it. There is high level of understanding and transparency.Tesco as a business embark on a lot of discussions as they have to deal with catalogue of duties in the shop and also work together as a team. Teamwork will enable them get the job done and this cannot be possible without verbal information. For example if the Stock Control Department of Tesco wants to embark on stock counts, the manager of the department will have to speak to the staffs of that department to give them all the necessary gist about the job and how it can be done.In this case there is flexibility and that is anothe r benefit that is why Tesco use verbal information because the staff of the stock control department will also give the manager feedback about what they think and this will help the department and the entire Tesco team to get their job done. Tesco also use verbal information in problem resolution. Sometimes there are certain disputes, disagreements and conflicts between staffs, staff and customers etc. and this can be put to an end by talking over them.For example Tesco has an administrative team known as Listen and Fix; they resolve problems amicably through verbal information. It’s easier to communicate verbally than any other way because you get to understand every detail that is being spoken by the other person. In Tesco customers communicate with the staff members this is an advantage because they get to ask questions if they don’t understand the instructions clearly. As discussed above, there are a lot of benefits associated with verbal communication that is why Tesco use it to enable them solve problems and to achieve their stated aims and objects.Verbal communication is time saving for Tesco as far as daily interaction is concerned, in contrast, in case Tesco have a management meeting or an annual meeting, it consumes a lot of time and that is a drawback of verbal communication as it entails a lot of speeches. Also under this meeting, there are sometimes misunderstanding as they embark on a lot of debates making it difficult to arrive at a conclusion and sometimes information from the management in the course are not clear as they do not follow any formal procedure but just talking over them.Besides, verbal information has a short period of longevity making it difficult for receivers to recollect what was discussed. For example, if a customer comes up to a customer assistant in the shop floor to address a complain, the customer assistant will promise the customer to forward the issue to the management but it can occur that he might not re collect the information and hence the complaint will not be dealt with. Written Written communication has great significance in Tesco business.It is an innovative activity of the mind. Effective written communication is essential for preparing worthy promotional materials for Tesco’s development. Written information is more unique and formal. Effective writing involves careful choice of words, their organization in correct order in sentences formation as well as cohesive composition of sentences. Written information helps in laying down apparent principles, policies and rules for the running of Tesco business.Tesco as the number one retailer in the UK always set high principles and policies to enable them be on top, and all these principles are passed on through the entire staff through written information because it is more formal and precise. For example, last Tesco came up with a policy to enable them control the amount of stock lose in their various shops by doing an unan nounced staff search. Tesco got their message across to the staff in the store through written information because that was formal and it breaks down every detail of the policy to the staffs.Also in the case of recruitment, Tesco written information to delegate responsibilities to new employees into the business because talking through responsibilities is not adequate and both Personnel manager and the employee might forget what is said but written information in the form of employment contract is proper for record keeping. Written information adds up to Tesco cost of production as written information entails purchasing huge sums of stationary talk less of the manpower employed in writing and delivering letters.The feedback of written information is not spontaneous making it hard for communication in Tesco to be effective. Communication needs quick and effective responds to be effective and further helps in the decision making process of Tesco. For example, Tesco relies heavily on t heir suppliers because they bring in their stock on daily basis. If Tesco runs out of stock, they quickly scan the information of the products and send them quickly via email to their suppliers. In this case the suppliers are meant to respond quickly to the email.The suppliers sometimes take time to respond to the email thereby making the written communication ineffective. Tesco usually sends out emails and letters to their valued customers to inform them about their already existing special offers or impending ones. This information can easily be read and understood by most customers but sometimes customers from other countries who do not understand the English language may not understand the information and may regard it as useless.When this happens, Tesco marketing strategies will not achieve maximum results because some customers do not get the whole point of the written sales promotion send to them. On screen On screen is an advantage to Tesco because a large number of people c an watch the presentation for example electronic paying tills they can get information if the tills are not working or if there is any discounts or and new system introduced by the organisation. Another advantage of onscreen information is that a large number of people can access information from it to help them upgrade their knowledge in an organisation.The government has influenced a lot of businesses to keep up with health and safety at their workplace to ensure the wellbeing of their workers and customers. Tesco usually show health and safety videos on screen to their workers. The video covers issues like how to react in case of fire outbreak, how to use Tesco equipment like cages, flat tops etc. the idea behind this video is to educate the workers on how to stay positive in the work place.The video is shown onscreen to a large number of workers at a go making it easier to educate mass group of people in less time. Also the managers of Tesco do a monthly conference meeting with the Managing Director of the entire Tesco Company via the screen which really relieves the company the cost of arranging meetings because they can have a discussion with the manager without inviting him over. However the disadvantage of this type of communication is that people with disabilities like blind people won’t be able to communicate using this method.I made mentioned that Tesco’s cost is reduced because they can have a meeting with their Managing Director without inviting him over. However the disadvantage towards the onscreen meeting is that in case of technical failures like inability to connect equipment, the meeting will be affected or might not come on at all. In other words, the Managing Director can monopolize the decisions to be made under the meeting because it is not a face to face meeting to enhance free social interaction and influence of certain decisions under the meeting.Tesco self-service is onscreen which gives information to customers on bett er ways to pay for the items they have purchased in store without joining the long queues at the checkout however there is a disadvantage towards this form of communication because the information is written in English Language and customers who do not understand the language cannot follow the steps listed on the self-service machine. Multimedia Tesco fancy multimedia as it is able to help them target their target audience with their special offers . ultimedia can be television, audio, video, newspapers, billboards etc. for example billboards are good for communicating because they are situated in busy places. Tesco normally show their best selling items on their billboards to attract or inform passing drivers and other customers about their special offers in store. Besides, Tesco’s advertisement are mostly done on the television because most customers watch television at their work places, homes etc. so the advertisement can be seen by customers to know what is going on in t he business.To Tesco, multimedia is more appealing over traditional advertising methods. For example in the olden days, businesses use word of mouth as an effective advertising tool to tell customers about their businesses and the products or services. That was really time consuming and in other words targeted few audiences. Tesco by using multimedia like Television, Newspapers and Radio stations are able to inform the customers and the entire public about their recent or impending sales promotions. However competitive businesses in the retail sector such as ASDA, Sainsbury etc. ses multimedia in their operations hence it makes it difficult for customers to understand the positioning of Tesco’s products. Tesco incur a lot of costs by advertising through the media such as radio stations and television channels, besides advertising through the media to win the target audience attention requires strategic planning to make it effective. For example if Tesco is advertising a produ ct to target students on the television, they will have to have to do it in the evening as students are most of the time available in the evening.Another disadvantage of multimedia information is that it is not only expensive but also advertisement through some media formats has short life. For example, Tesco advert will only be current in a newspaper throughout a day or two and afterwards becomes history. This makes multimedia information less effective. Web based The internet is used to allow people to shop from home at any time on their computers using Tesco online. They simply connect to the internet and then send the order. Websites are used to store lots of information for customers, for example, latest CDs sold in Tesco.Wines, information on a baby and toddler club etc. Club-cards are a form of internal communication because Tesco stores every item that you have bought when your card is swiped; this means that they know what have been selling the most and the least in the sto re. Besides, the most obvious advantage of web based information is the potential for reaching a wider audience. The internet is used by literally millions of people; all of them are looking for something to buy. Tesco having a website enables them to operate over a wider area meaning they can now get in touch with their unreachable customers.With web based information customers can easily access information about Tesco. They can see what products or services they sell, their prices, location and much more. The advantage here is that whatever Tesco decides to tell customers, they can find it with a few clicks of a mouse. Frequent system breakdown makes Tesco web based information inaccessible for both customers and Tesco. Customers will be frustrated if they cannot access Tesco website or find it difficult to find other information and they will resort to other business website.This will really bring down Tesco’s reputation and sales as well. The security issue on Business we b can be a disadvantage because it can be vulnerable to hackers who can use deviant means to shop online or in other words use someone’s credit card to purchase stuff online which can create customers and business problems. Task 3 In this final task, I will be evaluating the appropriateness of business information used to make strategic decisions in Tesco. I will write this in relation to two functional areas in Tesco namely Finance Department and Marketing Department.Strategic decision is defined as the grand direction of the business. That is to say they are decisions which the business makes in relation to where they want to be in the future. The finance department of Tesco generates a variety of financial information that is helpful in decision making, including: Profit and Loss accounts providing details of whether Tesco is making efficient use of financial resources. Sales and purchases information setting out particular types of trading and accounts with particular cus tomers and suppliers. A budget serves as a plan for the future development of Tesco.Managers are able to monitor budgets in order to spot variances and make on going adjustments to plans. Financial statements such as the profit and loss account and the balance sheet provide information about past performance of Tesco. Finance department are able to compare the performance of the business in one accounting period to the other. For example, on the 25 of February, Tesco were able to compare their profit and total fixed assets through the information in the profit and loss account as well as the balance sheet of the business.In 2011, the annual turnover of Tesco was ? 60455. 0m and a profit of ? 2777. 0m the total fixed asset was 35167. 0. In 2012, the turnover is ? 64539. 0m and the profit is ? 2956. 0m. The total fixed asset is 379180. Tesco was able to track the business as successful through their balance and profit account because the turnover and total fixed assets in the year 201 2 is greater than that of 2011. This was brought to their notice through the information they recorded in their accounts.The finance department of Tesco can now make a basic forecast by following the trend of their turnover and profit/loss accounts to help them in the effective allocation of money. The balance sheet information helps Tesco’s strategic decision because the balance sheet summarizes Tesco’s assets, liabilities and shareholders’ equity at a specific point in time which can attract investors to invest in the business to increase the revenue of the business. Investors can analyse the performance of Tesco by looking at the balance sheet to see how much Tesco owes and owns.In contrast the information used by the finance department of Tesco in the profit and loss account and balance sheet can be manipulated and this makes the information not accurate or reliable for making financial judgements. Tesco as a PLC prepare financial statements for their extern al stakeholders, like creditors and shareholders, and for external auditors. Unfortunately, it is simple enough for the company to manipulate the statements. The management of Tesco may choose to overinflate profits to lure prospective shareholders into investing in the company.Also care must be taken when using financial documents such as profit and loss account. This is because the financial information is not current since it was prepared years back and Tesco cannot really rely on it to make decisions in terms of the success and failure of the company at present time. It is obvious that profit and loss as well as balance sheet of Tesco can be manipulated however it can be suggested that the profit and loss account really help Tesco to make strategic decisions such as investing in profitable ventures to boast the profit margin of the company.For example, The Tesco website, in which it has invested heavily in during recent years, saw profits leap by 21 per cent to ? 48 million, on the back of an almost equal percentage sales rise. Online grocery orders lifted by 10 per cent to ? 7. 5 million. The marketing department of Tesco on the other hand uses information from the Tesco club card to make decisions such as positioning of certain products. It has been able to use the Club card very effectively in addressing different customer segments and in attracting and retaining customers of all types.Club card is Tesco’s membership scheme which allows customers to save money on shopping by providing them price-off vouchers. Customers get a point on every pound they spend shopping at any stores of Tesco group of companies as well as at stores of their partner companies. Once a customer accumulates 150 points, these are then converted into Club card vouchers which enable the customer to save money on shopping. For getting a Tesco Club card customers have to register by filling in a form and sending it by post or they can also register online as well as over the p hone.Anytime customers shop at Tesco, their club card is swiped. This means that the Club card acts as a tool for Tesco’s marketing department for collecting useful marketing data related to the buying habits of individual customers. Once the marketing department have observed the buying habit of customers, they then apply the information in their marketing strategies. For example, if more customers in Barking purchase pet food, then the marketing department will send vouchers to these customers to enable them buy more to increase sales.Besides as part of secondary research conducted by Tesco, then company makes use of government statistics to find information about the external environment. For example government statistics shows the current state of the economy such as inflation, recession etc. Tesco knowing what is going on in the economy can then make vital decisions on their pricing and other ways to promote their brands. For example, if the economy is in recession, Tesc o will then embark on sales promotion to enable them sell more products to customers as well as reducing their prices to target more customers.Looking at the above advantage, it would be easy to draw a conclusion that government statistics are in fact very useful as a source of data for the marketing department of Tesco; however there are also important disadvantages to official statistics so care must be taken when using information from government statistics because they are not always produced in a useful form, making them harder for a Tesco to analyse and draw any trends and patterns from it.The information from the club card used by the Marketing department of Tesco can be described as unreliable because most customers have the view that the club card is a violation of rights and they do not comply. Besides, some customers who have registered for the club card do not even bring it along when they shop so it is sometimes difficult for the marketing department to make headway in determining which goods are selling and those which are not.My personal opinion is that the club card information on the Tesco database has actually helped Tesco to track the buying habits of 13 million British families. these buying habits has also in turn boasted Tesco’s relationship marketing as well as promoting customer loyalty in the business.